Posted 04/04/2020 in Category 3 by Flor Depla

Is the fashion industry perhaps there as a service to others?


Is the fashion industry perhaps there as a service to others?

Is the fashion industry perhaps there as a service to others? 


The best way to find yourself is to lose yourself in the service of others” – Mahatma Ghandi

 

"Fashion is part of the daily air and it changes all the time, with all the events. You can even see the approaching of a revolution in clothes. You can see and feel everything in clothes." – Diana Vreeland 

 

Today I start with two different quotes, as we know that fashion is the second most polluting industry worldwide. And we understand that we have to find new ways of handling the several problems. 

Elias Gröndal stipulated yesterday in the crowd cast ‘Digital Sourcing for Footwear’by Footwearists, fashion ones buy with feeling, and more and more consumers are looking for instant fulfilment. In 1999 consumers where patient enough to wait 8 days for the product they desired, now a days 24 hours seem a bit long.  

In the mean time it seems that sustainability takes more and more a space in the way we talk and live fashion. Whether we think as a designer, a brand, a marketer, a manufacturer, and a consumer… 

More or less we do understand that whit in sustainability we do have 2 basic components, the carbon footprint of the product and the fair-trade social way of producing and selling. 

One can ask if you can split them up as a rand or if we really would like to go for a new world development. In second choice we need to take care of both of them. Also if that for example would mean, producing less products, higher in quality so they last longer, and perhaps with the possibility to repair the products. 

Can the repairing industry take a part in this issue? 

During the presentation of Darren Glensister yesterday I was a bit surprised when he stated that: ’Youngsters do not need to see the material in reality anymore.’ Although his platform is from a great added value to make ones life as designer, manufacturer easier to find the right products to develop and produce a good product.  

 

The first quote above this article: “The best way to find yourself is to lose yourself in the service of others” – Mahatma Ghandi is chosen by the fact if the fashion industry is an endless money machine that makes people convinced that for being part of a group ones should loose their identity by taken the identity of the group? Or is the fashion industry indeed there with a more noble perspective, helping people to find the product that they need to express them better. Is the fashion industry indeed perhaps there as a service to others?

And yes fashion is in crisis. You can read an article in Fashion United written by Vivian Hendrikz, Tuesday, June 09 2015 SLEMinar: ‘I say to you – Long Live Fashion!’ 

https://fashionunited.com/en/news/fashion/sleminar-i-say-to-you-long-live-fashion/201506097209

‘The fight against climate change must not become a story of immense sacrifices to protect our current way of living together and above all the transition to a sustainable economy needs a future perspective with benefits for everyone. It remains to be seen whether the corona crisis hinders the transition to that sustainable economy.  ’ 

 

 

As Rome wasn’t built in one day, the reinvention of fashion will also take time and above all, communication. It’s by interaction of ideas, that perhaps we can find new ways of understanding the new era of ‘the connecting - meaning – society.’

Yours sincerely, 

Flor Depla 

https://nl.wikipedia.org/wiki/Mahatma_Gandhi

https://nl.wikipedia.org/wiki/Diana_Vreeland

https://www.findsourcing.com

https://www.linkedin.com/in/eliasgrondal/?originalSubdomain=se

http://www.footwearists.com

https://material-exchange.com

https://www.linkedin.com/in/darren-glenister-50a4384/?originalSubdomain=se

 

 

‘A poplar never grows alone,  

The stronger the row, 

The stronger each individual poplar 

The stronger each individual poplar, 

The stronger, 

The row.